Comments on: What is A/B testing? http://blog.reachd.com/2008/09/16/what-is-ab-testing/ Step by Step Web Marketing Courses Sun, 11 Apr 2010 03:17:31 +0000 hourly 1 http://wordpress.com/ By: Richard http://blog.reachd.com/2008/09/16/what-is-ab-testing/#comment-293 Richard Fri, 30 Jan 2009 04:43:38 +0000 http://blog.reachd.com/2008/09/16/what-is-ab-testing/#comment-293 We actually found website optimizer to be a bit painful, personally, I would recommend reading and implementing this: http://blog.mixpanel.com/2009/01/ab-testing-your-website-with-mixpanel/ We actually found website optimizer to be a bit painful, personally, I would recommend reading and implementing this:

http://blog.mixpanel.com/2009/01/ab-testing-your-website-with-mixpanel/

]]> By: Philips http://blog.reachd.com/2008/09/16/what-is-ab-testing/#comment-260 Philips Tue, 30 Dec 2008 08:59:16 +0000 http://blog.reachd.com/2008/09/16/what-is-ab-testing/#comment-260 Superb explanation. Its is so simple and optimistic Superb explanation. Its is so simple and optimistic

]]> By: Testing for Dummies | Webbyn.com http://blog.reachd.com/2008/09/16/what-is-ab-testing/#comment-109 Testing for Dummies | Webbyn.com Wed, 22 Oct 2008 20:43:01 +0000 http://blog.reachd.com/2008/09/16/what-is-ab-testing/#comment-109 [...] heard of testing but haven’t had it explained to them in laymen’s terms. Rodney over at Reachd Blog has a great intro to testing that’s perfect for folks who’ve not done testing before [...] [...] heard of testing but haven’t had it explained to them in laymen’s terms. Rodney over at Reachd Blog has a great intro to testing that’s perfect for folks who’ve not done testing before [...]

]]> By: SEO-PRO http://blog.reachd.com/2008/09/16/what-is-ab-testing/#comment-79 SEO-PRO Mon, 06 Oct 2008 10:58:50 +0000 http://blog.reachd.com/2008/09/16/what-is-ab-testing/#comment-79 I'd like to alter the layout/design of my Blog based on statistical evidence from Optimiser and I just wanted to know if it is compatible with Wordpress and Blogger? I’d like to alter the layout/design of my Blog based on statistical evidence from Optimiser and I just wanted to know if it is compatible with WordPress and Blogger?

]]> By: helpful screencast of google website optimizer basics http://blog.reachd.com/2008/09/16/what-is-ab-testing/#comment-78 helpful screencast of google website optimizer basics Sun, 05 Oct 2008 23:44:29 +0000 http://blog.reachd.com/2008/09/16/what-is-ab-testing/#comment-78 [...] about how to run web site experiments (meta-experiments?) most efficiently and ran across this nice, super-basic screencast of how to use Google Website [...] [...] about how to run web site experiments (meta-experiments?) most efficiently and ran across this nice, super-basic screencast of how to use Google Website [...]

]]> By: Louellen http://blog.reachd.com/2008/09/16/what-is-ab-testing/#comment-77 Louellen Fri, 03 Oct 2008 23:50:02 +0000 http://blog.reachd.com/2008/09/16/what-is-ab-testing/#comment-77 Excellent description. I've read about it, know about it, but this makes it look easier than I am anticipating. Excellent description. I’ve read about it, know about it, but this makes it look easier than I am anticipating.

]]> By: reachd http://blog.reachd.com/2008/09/16/what-is-ab-testing/#comment-76 reachd Wed, 01 Oct 2008 21:01:08 +0000 http://blog.reachd.com/2008/09/16/what-is-ab-testing/#comment-76 Jonathan, When you setup your A/B test Website optimizer provides you with a bit of javascript code which you place on your 2 test pages. This javascript code then handles the magic of splitting your web traffic in half. So it is 1 ad, which is clicked on and the javascript divides the traffic to the separate pages. You could use website optimizer to test a webpage or a PPC landing page. Optimizer was originally introduced as a part of Adwords, but now you can use it independent of adwords. Let me know if you have more questions. Rodney Jonathan,

When you setup your A/B test Website optimizer provides you with a bit of javascript code which you place on your 2 test pages. This javascript code then handles the magic of splitting your web traffic in half.

So it is 1 ad, which is clicked on and the javascript divides the traffic to the separate pages.

You could use website optimizer to test a webpage or a PPC landing page. Optimizer was originally introduced as a part of Adwords, but now you can use it independent of adwords.

Let me know if you have more questions.

Rodney

]]> By: Jonathan http://blog.reachd.com/2008/09/16/what-is-ab-testing/#comment-75 Jonathan Wed, 01 Oct 2008 20:53:37 +0000 http://blog.reachd.com/2008/09/16/what-is-ab-testing/#comment-75 I get confused with what this is for. Is this used to test a "Website" or a PPC "Landing Page"? If it's for a website, how would you have traffic going to 2 of the same index or home pages to compare to? Same goes for the Landing page. Would you have 2 ads running that are the same but with different aspects used for testing? I'm really confused! I get confused with what this is for. Is this used to test a “Website” or a PPC “Landing Page”? If it’s for a website, how would you have traffic going to 2 of the same index or home pages to compare to? Same goes for the Landing page. Would you have 2 ads running that are the same but with different aspects used for testing? I’m really confused!

]]> By: A or B testing. Website optimizer technique. | Daily, Tips and A Whole lot more http://blog.reachd.com/2008/09/16/what-is-ab-testing/#comment-74 A or B testing. Website optimizer technique. | Daily, Tips and A Whole lot more Mon, 29 Sep 2008 21:20:28 +0000 http://blog.reachd.com/2008/09/16/what-is-ab-testing/#comment-74 [...] Reachd has a videoblog that explain about testing A or B of website using Google website optimizer. [...] [...] Reachd has a videoblog that explain about testing A or B of website using Google website optimizer. [...]

]]> By: Derek http://blog.reachd.com/2008/09/16/what-is-ab-testing/#comment-59 Derek Tue, 16 Sep 2008 15:11:01 +0000 http://blog.reachd.com/2008/09/16/what-is-ab-testing/#comment-59 Great explanation of a powerful (and free) method for improving your website. And further, great video presentation. Fantastic job, Rodney! Great explanation of a powerful (and free) method for improving your website. And further, great video presentation. Fantastic job, Rodney!

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